Anti Social Social Club and Hello Kitty Team Up for an NFL Collection

Anti Social Social Club is linking with Hello Kitty for a new NFL-themed collection, bringing the Sanrio character into a range of team-branded apparel.

The collection mixes ASSC’s familiar graphics with Hello Kitty dressed in NFL colors and uniforms, appearing across hoodies, T-shirts, and other pieces. Team branding is worked directly into the designs, giving each item its own football-specific look.

One of the standout pieces features Hello Kitty in Philadelphia Eagles gear holding a football beneath oversized Anti Social Social Club branding, with additional Eagles and Hello Kitty marks finishing the graphic.

The broader release includes multiple NFL teams across a mix of apparel, with the collaboration leaning more into character graphics and team colors than traditional sideline styling.

The Anti Social Social Club x Hello Kitty NFL collection is set to release on October 17 via Sanrio and Anti Social Social Club/s website.

For more collaborative apparel collections, Tyler, The Creator and FC Barcelona unveiled their new collection.