adidas Signs Charlie Becker and Nick Marsh to NIL Deals

adidas has signed Indiana Hoosiers wide receivers Charlie Beck and Nick Marsh to new NIL deals, adding both players to its growing adidas Football roster.

The signings continue the brand’s push across college football, with adidas building partnerships with some of the sport’s most recognizable young players.

Beck and Marsh now join a group that includes Travis Hunter, Malachi Toney, Fernando Mendoza, Jeremiah Smith, and others. They also become part of a wider adidas Football lineup that features NFL stars such as Patrick Mahomes.

The deals give adidas another direct connection to Indiana as the Hoosiers continue their 2026 season.

For more on the Three-Stripes, make sure to learn more about adidas Basketball's latest and youngest signee at just 15 years-old, RJ Evans.

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