The Nike Air Max 95 “Paris Atelier” Is Built From the Blueprint Up

As Nike continues to celebrate the legacy of the Air Max 95 in 2026, the silhouette has become a canvas for deeper storytelling. Among the standouts is the Nike Air Max 95 “Atelier," a craft-driven entry in Nike’s growing “Family Reunion” Pack that leans into process, design, and heritage rather than color alone.

Where earlier pairs in the thematic capsule explored material experimentation and functional reinterpretation, the “Atelier” style takes a more conceptual route. Drawing inspiration from Paris’ reputation as a global fashion workshop and its "third space" studios, the shoe presents a stripped-back white-and-black palette layered with deliberate imperfections. Frayed textile sidewalls evoke cut-and-sew techniques, while exposed stitching and raw fabric edges reinforce the idea of a sneaker mid-creation rather than a finished luxury object.

That blueprint mentality carries through to the finer details. Insoles feature technical draft-style graphics alongside “Atelier” typography, while heel text reading “Unite Et Creativite” nods to collaboration and craftsmanship at the heart of Paris’ fashion identity. Subtle numeric markings and schematic-style layouts further sell the concept, giving the pair a utilitarian, studio-floor feel that contrasts nicely with the Air Max 95’s organic, anatomical lines.

The midsole remains grounded in classic Air Max form, with visible Air units anchoring the design in performance heritage, while black suede mudguards add structure and visual weight beneath the layered upper. It’s a restrained execution overall, but one that rewards close inspection — exactly the point.

As part of Nike’s broader "Family Reunion" rollout, the Nike Air Max 95 “Atelier” is scheduled to release on Saturday, Feb. 7.

While we await more info, catch up with all the upcoming Jumpman drops via our real-time Jordan Release Dates Calendar.